Tag Archives: Business

Business Etiquette 101

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As a business we all want to succeed and grow but a couple things must be kept in mind. Are you engaging, interacting, and practicing successful customer service skills? Below, I will be mentioning some ideas for you to put into action to help you meet these aspects of business etiquette.

- Be open to suggestions from customers of what they want to see.

- Have a rapid response time for customer service questions. Show the customer they are valued and you care.

- Do a short interview video with current clients conveying to others how you have helped them grow. Same goes for consumers who have bought your products.

- Follow up with every client. This shows you never forget them and are willing to keep a built relationship.

- Have a presentation ready showing your company in action doing business.

- Show you’re listening by responding.

- Be willing to build your services or products around clients/customers needs and wants, putting them first.

- Convey that you are willing to connect globally.

Basically, just make the client/customer feel at home and successful. All the things I have talked about can help mold your business into a success. Does your business or company practice Business Etiquette? I encourage you to add to my list of ideas and recommendations in a comment. Until next time, Happy Blogging.

Fun Fact Friday – 9/2/2011

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Welcome to another Fun Fact Friday edition here at Weigh Your Mind. Every Friday, you can expect to come here and find interesting facts on anything from family, science, sex, to life. Pretty much anything that is fun and interesting to learn about. So lets get started.

  • The average social networker goes to social sites five days a week and checks in about four times a day for a total of an hour each day.
  • You lose 26 calories if you kiss for a minute and 260 if you did it for 10 minutes.
  • The average bra size today is 36C. Ten years ago it was 34B.
  • It takes between a few minutes and an hour for a cloud to form.
  • Elmer’s Glue-All is the biggest selling glue in America.
  • Butterflies taste with their feet.
  • The human heart creates enough pressure to squirt blood 30ft.
  • 96% of people put the peanut butter on first before jelly.
  • The average person uses over 16,000 gallons of water in the lifetime.
  • Taphephobia is the fear of being buried alive!

I hope you have enjoyed this weeks Fun Fact Friday. Be sure to check back next Friday for more fun. Feel free to share this with others and also tell me in a comment which is your favorite fun fact. Until next time, happy blogging.

How Social Media Can Grow Your Business

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Social media is more than just a buzzword. There are opportunities and measureable results that it offers that can be extremely beneficial to companies of all sizes. While Facebook and Twitter may be included it’s more than that.

Many times people get so caught up in the tools that little time is spent talking and strategizing about what Social Media can actually do for them and their business. Tools are great if you know how to use them, but at some point the tools need to have purpose. It’s where there is no purpose that abuse becomes the end result.

I often hear small to mid-size companies ask to help implement Social Media strategies into their overall marketing plan with a skewed outlook of what Social Media is and what its benefits are. However, if you know what Social Media isn’t, then it’s a lot easier to grasp what it can do.

If you have a good product, a detailed business plan, and customer service policies in place and willing to invest time, here are a few things that Social Media can do for your business:

  • Gives you the opportunity to begin listening to what others are saying about your company online.
  • Allow you to have one-to-one communication with your consumers.
  • It can be used to gather feedback about new products.
  • It personalizes your corporation/brand
  • Provides channels to produce and distribute exclusive content that can be shared which in return extends the voice of your brand.
  • Can be used to share exclusive information and offers to your loyalists.
  • It’s an extension to your public relations strategies
  • Provides platforms to build communities for your brand enthusiasts around your product and company.
  • Offers opportunities that will bring exposure to your company.
  • Provides potential opportunities for word-of-mouth buzz about your company and products.

While I know this isn’t the end of a list of benefits, it is a good place to begin thinking about the benefits that Social Media provides. Once you know what it can do, building strategies is your next course of action.

I want to hear from you. How has Social Media helped you or your business grow? Also, feel free to add to the list I have compiled.

The Age of Stock Photography

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A picture can either make or break an advertising campaign. Are you being creative and using one that your business created or being generic and using a stock photo? You may ask, “What is a stock photo”? A stock photo is a photograph that can be licensed for public or commercial use, which are usually found on professional stock photography websites such as Shutterstock, iStockPhoto, or by simply doing a Google search for a specific type of photo.

When a business uses these types of photos for a digital advertising campaign, they encounter positive and negative results. There are many pros and cons that we would like to share with you that can influence the campaign.

Pros
• Saves you time
• Endless Choices
• Professional Quality
• Great way to save on Marketing Costs

Cons
• Difficult to differentiate your brand and target
• Image overuse in the online world
• Not being original
• Lack of creativity and not being unique

As you can see the use of stock photography can have its advantages and disadvantages. I personally do not like to use stock photos. I look for something that sets apart from others, makes something unique and gives a brand and clients brand a fresh image. A unique digital advertising agency should be producing creative digital ads with professional quality through live photo shoots and interactive video content that best suits the targeted campaign, which makes them original, real and successful.

I completely understand that time is of the essence and you may not have the time to create your own personal digital ads but for a brand to be focused you must plan and produce for originality to be in full force. As a result, your campaign becomes one of a kind, influences and sells with positive results.

Interview with The Precise Agency

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I recently got to know a dynamical company with positive results. This company is The Precise Agency Group that influences pop culture through advertising. I first got to know them on Facebook then on Twitter and was amazed at how they interact and engage with their followers while building and maintaining professional relationships. I contacted the CEO (Michael Hendrix) to see if he would be interested in doing an interview with me and without hesitation he said yes. Interview is as follows.

What made you want to start The Precise Agency?

My passion for influencing people IE consumers, voters drove me to enjoy using new platforms and emergent technologies to influence others. I also have a very creative and out of the box mind set that is a big advantage in my field of digital advertising.

When did The Precise Agency get started?

I started my company four years ago when it was not cool to be using social media platforms. People just kind of looked at me strange when I told them what I did :)

What services does The Precise Agency offer?

We offer all types of digital advertising, marketing, and digital PR services.

How many offices do you have and where are the locations of them?

We have four offices and they are located in:

New  York, NY
Dallas, Texas
Philly
Ft Lauderdale

How many clients do you currently assist?

Around 35-40 depending on the open projects and the month.

Do you have any examples of work you have done for clients?

We have plenty of case studies.

How do potential clients contact the Agency?

Through Facebook or the web. Once in awhile we will get a walk in or a phone call.

As I continued to speak to Michael, I felt this deep connection that his clients say they have with him and the team at Precise Agency. He conveyed to me that they are 100% dedicated to their clients with positive results in helping them and their business grow which made it easier for me to build a relationship with the company.

The Precise Agency Group also specializes in many other areas to market your brand such as getting your brand on numerous social media sites, blogs, web development and internet marketing with detailed attention. If you are interested in learning more about Precise and how their creative team can build a strategy around the needs of  your companies success, contact them via website or connect on Facebook and Twitter as well as subscribing to their YouTube channel which showcases their amazing work. If you do then your company will shine the Precise way.
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